Luyun (Lulu) Zhang

Education

Works

Contact

Whilst studying Communication Design at Parsons School of Design, Lulu navigates the intersection of practicality, aesthetics, and profound human connection. As a student designer, she explores how design influences and affects human interaction. Her work manifests inherent curiosity and interests, transforming complex ideas into visually compelling narratives through the forms of editorial and brand design. Guided by a minimal aesthetic, it blends modernity with experimentation, aiming for timeless designs appreciated by many.

Tiger Balm Rebrand

House of Hu

2023

Branding, Packaging, UI/UX Design

‘Shuang’- Books about pairs

2023

Editorial, Typography, Motion Graphics

NYABF’23 Visual Identity

2023

Print, Branding, Typography

NYC Subway Redesign

2023

Print, Branding, Typography

Wander Society Manifesto

2022

Print, Typography

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